SEVENTEEN surges to second place, followed by LE SSERAFIM and IVE - check out January's hottest singer brand rankings

In a recent update from the Korean Business Research Institute, we have the latest ratings on this month’s

brand reputation rankings

for singers! The rankings were figured out by looking at how much

singers

were talked about in the news, how much people participated in discussions about them, and how well they connected with their fans. All this information was gathered from December 27, 2023, to January 27, 2024.
Lim Young Woong is still rocking the charts, holding onto his first-place spot with a huge brand reputation index of 7,709,715 for January.

That's quite a big number.

SEVENTEEN

made some serious moves this month, jumping to second place with a brand reputation index of 5,701,916. Their score went up by an impressive 66.20 percent since last month.

LE SSERAFIM

is not far behind, claiming the third spot with a brand reputation index of 4,226,050. Their score shot up by a whopping 71.23 percent from December.
IVE

is holding strong in fourth place with a brand reputation index of 4,218,861. They might have just a modest 0.43 percent increase, but it keeps them in the top five. IU closes out the top five with an incredible 126.55 percent increase in her brand reputation index, totaling 3,775,888 for January. Way to go!
Here's the list of the top 10 singers for this month: