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Sephora, a leading name in the global beauty retail sector, is making strides in integrating sustainability into its business practices. Its commitment to sustainability shows up in its efforts around packaging recycling, through its Beauty (Re)Purposed program launched in May 2023, and refillable products — it launched a dedicated program in April 2019.
Last year, in partnership with Pact Collective, Sephora launched Beauty (Re)Purposed in its U.S. and Canadian stores. The program allows consumers to dispose of their beauty product packaging at dedicated in-store stations to help divert it from landfills. Sephora accepts packaging from products by any brand as long as it meets Pact’s guidelines. The annual cost of Sephora’s Pact membership is $12,500 plus collection fees. Sephora declined to comment on the financial impact of the program.
Desta Raines, director of sustainability at Sephora, said the company’s sustainability efforts involve optimizing products’ life cycles, as well as pioneering initiatives in packaging recycling.
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English (US) ·