8 months ago
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After a $6 million round of Series A funding in February, Perelel has built upon its bestselling Conception Support Pack with the launch of Fertility+ Support, an antioxidant boost for those in the early stages of their fertility journey.
The new product, which launched on the brand’s e-commerce site on April 26, is a supplement that consumers can buy without a subscription, at around $46 for a 30-day supply. Alternatively, they can receive a 30-day supply for $39.50 a month.
“Two reproductive endocrinologists [on our medical board], who are also fertility doctors, said their patients kept [reporting] inflammation,” said co-founder Victoria Thain Gioia. According to research from Harvard, inflammation affects up to one in five people in the U.S. who are trying to become pregnant. In women, inflammation can disrupt the menstrual cycle and cause implantation failure and endometriosis. Meanwhile, in men, inflammation can negatively impact sperm quality.
Perelel’s target consumers are women in their late 20s to late 40s who are at varying stages of their fertility journey from conception to postpartum. Alongside the company’s board of fertility doctors and researchers, Perelel created Fertility+ Support with a focus on three key ingredients: acai berry powder, Acetyl-L-Carnitine and CoQ10, all of which may support egg health and are full of antioxidants that can prevent and lessen inflammation.
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English (US) ·