Luxury Briefing: How Roberto Cavalli is targeting a new generation of shoppers

6 months ago 21

This week, a check-in on Roberto Cavalli, which had its heyday in the ‘90s. Plus, a new members-only app aims to give off-price luxury shopping a refresh, and new data shows new interest in London Fashion Week Men’s.

Even before the April passing of its iconic namesake founder, Roberto Cavalli, luxury fashion brand Roberto Cavalli had started to undergo a brand transformation. Under the leadership of CEO Sergio Azzolari, who joined the company in March 2023, Roberto Cavalli is making moves to adapt to the modern market and cater to younger consumers.

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