Lululemon vets on launching Left On Friday: ‘We were able to go so far so fast’

7 months ago 22

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On the week’s episode of the Glossy Podcast, Shannon Savage and Laura Low Ah Kee discuss how their long careers at Lululemon led to the launch of their now 6-year-old premium active swimwear brand, Left On Friday. Savage and Low Ah Kee originally bootstrapped the business, which has remained on a growth trajectory and is profitable. And they’re hopeful that their marketing plans for 2024 will fuel even greater brand growth. For starters, Left On Friday will have a strong presence at the Summer Olympics as the outfitter of the Team Canada Beach Volleyball team. Excerpts from the discussion, below, have been lightly edited for clarity.

A strategic year one

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