9 months ago
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Sponsored by Luvme Hair
The hair care industry is thriving, including the hair wigs and extensions segment — worth more than $7.8 billion globally and continuing to climb.
North America, including the U.S., has the largest market share for hair wigs. However, the landscape is competitive, fragmented and increasingly online. For example, hair care and wig brands like Luvme Hair increasingly rely on online channels as their primary distribution platforms. This offers consumers more convenience and flexibility as they seek a wide variety of wig styles, colors and lengths. However, this environment also makes it challenging for discerning shoppers to cut through marketplace noise and identify the wig brands that best match their wants and needs.
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English (US) ·