How brands can support California wildfire victims through industry-led grassroots movements 

19 hours ago 3

This week, I checked in with industry insiders spearheading grassroots movements to help California wildfire victims through donations from beauty and wellness brands. Additionally, Bryan Johnson’s multi-city longevity summit kicks off in L.A. this weekend, and store closures continue as Macy’s and Kohl’s announce plans to shutter dozens of locations. The Beauty & Wellness Briefing is typically reserved for Glossy+ members. This edition is open to guide brands wishing to support L.A. fire victims.

Brands, artists and industry leaders respond to Southern California’s unprecedented wildfires through grassroots product collection drives

As of Monday, the Southern California wildfires that began on January 7 in the Pacific Palisades neighborhood of Los Angeles continue to burn. The blazes have killed at least 24 people and displaced hundreds of thousands more. 

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