Alo is introducing its second shoe and its first foray into true performance-based footwear: a running sneaker.
Dubbed the Runner, the sneaker launched for pre-order on Thursday in black and white colorways. Excluding shower slides, it marks the brand’s second major footwear product. It retails for $185.
Alo’s first shoe, the casual Recovery Mode Sneaker, also $185, launched in May 2023 and has become a runaway hit for the brand. It is consistently among the brand’s top five best-selling products, said Danny Harris, Alo’s founder and CEO. “It’s not like someone buys a pair of Recovery shoes, and then that’s it. They come back and they buy another, and then they buy every color, and then they buy it for their family. It’s everyone’s favorite shoe,” he said.
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