10 months ago
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Over the past five years, corporate venture capital (CVC) has emerged as a major player in the startup funding space. And CPG company Reckitt plans to be front and center of that change through its own CVC firm, Access VC.
In 2020, Rakesh Narayana, gm of Access VC, saw that most consumer venture funding was flowing toward traditional food and beverage consumer brands, not categories like sexual health and hygiene, to which Reckitt is dedicated. Reckitt owns brands like condom brand Durex, feminine hygiene brand Queen V and sexual wellness brand KY. Additionally, there was a dearth of brands serving or being led by people of color, coupled with a growth in better-for-you brands. Since its launch, in 2020 Access VC has invested more than $50 million in over 30 startups, including sexual wellness brand Maude and men’s wellness brand Asystem, across pre-seed to Series C rounds and beyond.
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