Apple
’s recent adjustments to its services within the
European Union
have sparked controversy and drawn criticism from 34 digital organizations. These changes, which affect the
iOS operating system
, Safari browser, and App Store, are seen by some as undermining the new antitrust rules in the bloc. Notably, app giants like Epic Games and Spotify are among those voicing their concerns.
The crux of the issue lies in Apple’s compliance with the Digital Markets Act (DMA), a regulation aimed at curbing anti-competitive practices online. While Apple claims to be aligning with the DMA, critics argue that its proposed scheme falls short of meeting the law’s requirements. Consequently, they fear that consumers won’t fully benefit from the DMA.
What are these changes, exactly
Apple has introduced over 600 new APIs, expanded app analytics, and provided functionality for alternative browser engines and app payment processing. However, these modifications come with risks, including potential malware, fraud, and privacy threats. To mitigate these risks, Apple has implemented safeguards such as Notarization for iOS apps, authorization for marketplace developers, and disclosures on alternative payments.
One significant change is Apple’s decision to open its App Store to rival apps and allow payment services beyond Apple Pay. But there’s a catch: app developers opting for this route must agree to a new “Core Technology Fee” of 50 euro cents (approximately $0.54) per download for apps that surpass a million downloads. For developers like Epic Games, responsible for the wildly popular game Fortnite, this fee is substantial.
Critics argue that Apple’s terms not only defy the spirit and letter of the law but also risk undermining the DMA’s efforts to foster competitive digital markets. As the deadline approaches for tech giants to comply with the DMA, the debate continues, highlighting the delicate balance between innovation, competition, and consumer protection in the digital landscape.