Watch: Satya Nadella on what makes US Elections important for Microsoft

10 months ago 13

As tech giants like Google, Facebook parent Meta and others introduce steps to help protect the US Presidential Elections 2024,

Microsoft

CEO

Satya Nadella

has said that his company has a role to play in safeguarding the process amid the growing risk of misinformation.
Nadella, in an interview with Bloomberg, suggested that being an American company, it becomes all the more important to support the democratic election process as the country's stature across multiple dimensions matters a lot on a global level.

“The one thing that I'm always grounded on is we are also an American company. So the state of the United States, politically, economically, socially and its stature in the world across those dimensions matters a lot,”

Nadella

said.
“So I think that because that's our passport, when we show up anywhere, at the end of the day, we are an American company. And to the degree to which America has the relationships, they welcome the companies that are born in the United States,” the India-born executive highlighted.

Nadella Says Microsoft Has a Role in Ensuring Election Integrity: Davos 2024

Microsoft supports the democratic process of elections
Nadella said that the company has a challenge to “ensure the integrity of elections.”
“In that context, obviously, in our democratic process, having that process be well administered, that people have trust in it, I think is super important. So we have always been through the years we have done a lot around what does it mean to support the democratic process, whether it's the support for the parties, it's the support for the election process itself,” Nadella emphasised.

Nadella on misinformation around elections
Microsoft is one of the companies that are working on limiting the use of AI tools for the election process and is going to be critical of the content on its platforms that can influence and possibly interfere with the outcomes of these consequential contests.
“Of course, the thing is it's not like this is the first election where disinformation or misinformation and election interference is going to be a real challenge that we all have to tackle,” he added.
In November, Microsoft announced Election Protection Commitments in a set of principles to help safeguard voters, candidates and campaigns, and election authorities worldwide.
“We as a company have to do our best work right, whether, in the context of AI, we have lots of initiatives around content IDs and other things that will then help us, you know, at least vouch for the veracity of any content out there,” Nadella noted.
“And that's, I think, the work that we need to do. But ultimately in the democratic process, essentially ensuring the integrity of elections is one of the fundamental challenges we have to face up to,” the Microsoft CEO noted.
From India to the

European Union

, to the UK and the US, the world’s democracies will witness elections over the next 14 months with more than two billion people having the opportunity to vote.

Article From: timesofindia.indiatimes.com
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