This story was originally part of the 2023 Glossy 50 feature. Click here to see all of this year’s honorees.
2023 has proven a big year for Victoria Beckham’s 4-year-old namesake beauty brand. In September, it introduced its new category of fragrance, with three scents co-created with Jerome Epinette, the perfumer known for his work with major fragrance players like Byredo. Victoria Beckham said she’d been working on the scents for eight years.
“This is a project that is so close to my heart. It’s something that means so much to me and something that we are doing independently; this is not a license, we put a lot of work in. And I’m so proud of the launch,” she said. “I’m proud of the scents and the bottle, [but] I’m [also] proud of the imagery we created with Steven Klein.” Victoria Beckham herself was the model for the campaign.
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