Versuni India
(formerly known as
Philips Domestic Appliances
) has unveiled its new manufacturing facility in Ahmedabad. The company's global CEO Henk S. de Jong and India CEO Gulbahar Taurani were present on the occasion. Versuni, in a statement, said that this marks the company's "unwavering commitment to India's potential as a high-growth market."
With an investment to bolster local infrastructure and foster employment opportunities, Versuni expects the creation of more than 1000 new jobs within the community over the next three years. These positions will span various fields including engineering, manufacturing, logistics, quality control, and administrative roles. The company sees them contributing significantly to the region's economic prosperity, create meaningful job prospects, and empower individuals to contribute to Versuni’s success in India.
The facility will produce flagship products including Philips Airfryers and Garment Steamers, with the vision to embrace the paradigm shift in Indian consumer preferences. Versuni is manufacturing the Airfryer for the first time in India with a fully integrated automatic robotic coating line. The company said that it is committed to local manufacturing with an initial annual capacity of 500,000 AirFryers in phase 1 and 200,000 Garment Steamers in phase 2, which can be scaled up to a total of one million pieces per year to keep pace with the business demand. The facility claims to adhere to the highest global standards, including CE certification, ensuring that our manufacturing processes meet the stringent quality benchmarks demanded by the international market.
Commenting on the announcement, Henk de Jong, CEO, Versuni, said, “The inauguration of our Ahmedabad factory exemplifies Versuni’s dedication to India as a strategic growth market, as we continue to deliver exceptional products and services that drive forward our purpose of turning houses into homes. Today, around 70% of the products that we market to consumers in India are produced in this country. We aim to increase this to 90% in the coming years thanks to the strategic decision to open up a new factory in Ahmedabad.”