While the smash hit film “Barbie” seemed tailor-made for the bevy of brand collaborations that came along with its release, the latest film to sweep across the fashion world couldn’t be more aesthetically distant from “Barbie” and its pink, candy-coated visuals.
“Dune: Part Two,” the brutalist science fiction epic directed by Denis Villeneuve and based on the “Dune” novels by Frank Herbert, was released on March 1 to both critical acclaim and massive financial success. It earned nearly $180 million at the box office globally, making it the first film of 2024 to break $100 million and the biggest hit since “Barbie” and “Oppenheimer “last year.
The film’s oppressive visuals of desolate deserts, strange planets and alien cultures may seem like an odd source of fashion inspiration, but the film’s flowing, retro-futuristic costume designs have already proven inspirational. The same is true of the avant-garde outfits worn by the movie’s cast on the red carpet. Fashion brands are embracing the aesthetic, both officially and unofficially, to capitalize on the excitement around the film’s premiere.
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