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Temu and Shein — Chinese companies that have been the poster children for the kind of low-cost, foreign-made goods that U.S. tariffs are meant to curtail — raised their prices on Friday. Earlier in the week, both companies announced that the price hikes would happen in response to the ongoing trade war between the U.S. and China.
A survey of Shein products before and after the price hikes showed some products increasing in price by as much as 90%, while others increased by smaller amounts of 20-30%. A plus-size women’s dress, for example, increased from $22 to $27, while a bathing suit increased from $5 to $9. Granted, at Shein’s super-low price levels, a 90% increase can equate to only a few extra dollars in total cost.
“We’re doing everything we can to keep prices low and minimize the impact on you,” said a statement posted to Shein’s website on April 15. The text of the announcement was nearly identical to an announcement posted on Temu’s website on the same day. The two companies are not officially affiliated and have different parent companies, but are often grouped together for having similar low-cost business models dependent in the U.S. on the de minimis exemption.
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English (US) ·