Roku
, the device and smart
TV
platform, has come under fire for its controversial decision to disable users' devices until they agree to the company's updated dispute resolution terms. The move has left many
users
frustrated and unable to access their TVs and
streaming devices
, as reported by TechCrunch.
The company had previously emailed users to notify them of the changes, stating that continued use of Roku's products or services would constitute agreement to the new terms.
However, it wasn't until users were locked out of their devices that the full extent of the changes became apparent.
The updated terms include a new "Informal Dispute Resolution" process, which requires users to present any legal grievances against the company to Roku's legal team via a "
Meet-and-Confer
" call before taking further action. Roku claims that this step will be followed by a "fair, fact-based offer of resolution" from the company.
While users can opt out of the new terms, the process is far from straightforward. They must send a written notice to Roku's legal department within 30 days from the date the terms came into effect, which could be either when they were notified or 30 days after the February 20th silent implementation.
Many users have expressed disappointment and anger on Roku's community forums, criticizing the company for its heavy-handed approach and lack of transparency. Unlike other tech companies that allow continued use or limit users to the current version until they agree to new terms, Roku offers no such grace period.
Roku's decision to convince strong-arm users to accept the new dispute resolution terms has caused inconvenience and frustration and undermined trust in the company. As users continue to voice their discontent, it remains to be seen how Roku will address the backlash and whether it will reconsider its approach to implementing changes to its terms of service.
English (US) ·