Subscribe: Apple Podcasts • Stitcher • Google Play • Spotify
Though Moroccanoil co-founder Carmen Tal initially launched the 15-year-old hair- and body-care brand with little to no beauty experience, she has been able to grow it into a global empire.
In February 2023, Moroccanoil, which is currently distributed through thousands of salons, announced a three-day, Las Vegas-based event for professional hairstylists called The Collective. Meant to showcase the brand’s network of global talent, the sold-out event eventually hosted 2,000 people in Las Vegas.
Continue reading this article on glossy.co. Sign up for Glossy newsletters to get the latest on the business of beauty, fashion and pop culture.