11 months ago
21
Just days after Cynthia Nixon announced her 2018 gubernatorial campaign in New York, Sarah LaFleur, founder and CEO of office-ready womenswear brand M.M.LaFleur, saw the actor-turned-candidate at a coffee shop.
“I don’t know where I got the chutzpah, but I walked up to her. And I was like, ‘I’ve always thought of myself as a bit of a Miranda — I’m a huge fan. I know you’re going to be on the campaign trail, and we’d love to dress you for it.’ … And she said, ‘Absolutely. Please get in touch with my stylist.'” LaFleur and her team did and, subsequently, “Most times I saw her on the campaign trail, she was wearing M.M.LaFleur,” LaFleur said.
From there, LaFleur decided to use her brand to “help more women get elected,” she said. She noted that when women are running for office, “dressing the part” is important, but perhaps not at the top of a candidate’s to-do list. In 2020, women held 29% of statewide elective offices in the U.S. Today, they still hold just 31%. At this rate, it will take 162 years for political parity.
Continue reading this article on glossy.co. Sign up for Glossy newsletters to get the latest on the business of beauty, fashion and pop culture.
English (US) ·