Luxury Briefing: With Delphine, Tanya Taylor is launching ‘a new brand without new brand problems’

3 weeks ago 15

This week, an in-depth look at the strategy behind Delphine, Tanya Taylor’s new high-end dress brand.

Tanya Taylor isn’t seeking a second act. Her 10-year-old namesake fashion brand is an “anomaly” in the challenged retail environment: Its e-commerce sales are up 68% year-over-year, and its first store, on NYC’s Madison Avenue, has proven profitable one year in, she said.

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