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While many in fashion are lamenting the problems that the Trump administration’s tariff policies are having on their business, one category is seeing a potential opportunity: resale and secondhand fashion.
On Monday, the publicly-traded resale company ThredUp provided Glossy with data from its upcoming 2025 Resale Report which, in part, surveyed customers and retailers about their feelings about the tariffs. On the consumer side, around 60% of customers said they expect tariffs to make apparel more expensive and that they would seek out more affordable options like secondhand, in response. On the retailer side, 80% said they expect the tariffs to disrupt their business this year, and 54% said they see resale as a “more stable source of clothing in the face of potential tariff fluctuations.”
Those figures present a golden opportunity for the resale sector, according to ThredUp CEO James Reinhart. Resale stands to benefit both from tariffs on low-cost goods and from proposed legislation favoring circularity. In response, resale companies are putting more investment into new tools like AI and seeing their profitability grow.
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