How Estée Lauder Companies is staying competitive in the changing scalp-care category

1 month ago 16

This week, a look at the scalp category, including a conversation with Estée Lauder Companies VP Christine Hall to learn how the conglomerate is staying competitive in the rapidly growing scalp space. Additionally, beauty retailer Violet Grey is acquired by its original founder, Unilever-owned Olly enters the menopause supplement market, and Walgreens launches dupes in its new in-house skin- and body-care line.

The state of the scalp category and how ELC is leading is leaning into research and development to dominate the category

The quickly-growing scalp-care category is back in the headlines.

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