‘Green leases’ and RFID tags are driving business decisions in brick-and-mortar retail expansion

6 months ago 22

This week, I am reporting on Future Stores 2024, a retail conference I attended last week in Los Angeles with brick-and-mortar leaders from retailers such as Lush, Madison Reed and Mejuri. Reducing shrinkage, boosting trust through in-store messaging, building sustainable supply chains and in-store processes were top of mind amongst execs. Additionally, L’Oréal unveils a tech-y new hair device, and Kylie Cosmetics enters Sephora through Ulta Beauty’s shop-in-shop.

How ‘green leases’ and RFID tags are driving business decisions in brick-and-mortar retail expansion

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