With the holiday shopping season in full swing, brands and retailers across beauty and fashion are trying to find their bearings and emotionally prepare themselves for uncertain outcomes.
According to a Glossy+ Research survey of 118 marketers, most survey respondents (61%) told Glossy that they expect 2023 holiday revenue to increase this year, and 17% said they expect it to remain about the same as last year. Another 13% held a pessimistic view, expecting holiday sales to decline between 1-10%.
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10 months ago
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English (US) ·