In 2024, the fashion and beauty companies that triumphed proved their prowess for rising to challenges, from dupes to inflation to newly implemented regulations. By moving fast, rethinking playbooks, leveraging communities and making bold moves, they introduced new business possibilities, influenced peers and shaped the industries’ directions.
In our eighth annual list, we celebrate the leaders and insiders behind the ideas and strategies that fueled such business successes and, as a result, changed fashion and beauty at large. Among them are marketers who proved the power of outside-the-box content, executives who accelerated growth through thoughtful expansion, founders who overhauled internal processes to epic effects and a stylist who co-orchestrated “brat summer.” Meet the 2024 Glossy 50.
The people behind the brands reshaping the industries.
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