Executive Action Items: How fashion brands should navigate pricing and category expansion

8 hours ago 5

Welcome to Executive Action Items, a Glossy+ member-exclusive series driven by monthly focus groups with subject matter experts. The bi-weekly series offers immediately actionable takeaways for workers navigating the rapidly evolving beauty and fashion industries.

This month, Glossy brought together a group of executives from the fashion industry to talk about issues related to product development and manufacturing. The executives compared notes on topics like balancing between creative vision and the realities of manufacturing and tariffs. Below is a recap of a part of the discussion focusing on pricing strategies and expanding into new product categories.

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