'
Aadujeevitham
' starring
Prithviraj Sukumaran
, continues to be highly anticipated in the OTT space, yet its
streaming release
remains delayed. Despite its outstanding performance at the box office, reportedly the
OTT rights
for the film have not been sold.
Contrary to expectations, Disney+ Hotstar, a major player in the streaming industry, does not hold the rights to 'Aadujeevitham'.
The Goat Life - Official Trailer
According to reports from AB George's Twitter handle, the delay in OTT rights deal is due to the filmmakers' strategic decisions. Reportedly, the producers have prioritized a deal with a major studio for an Oscar campaign, which has necessitated careful consideration of various aspects. Until these arrangements are finalized, including potential international screenings and promotional strategies, the OTT and satellite rights negotiations are on hold.
Earlier there were reports that ‘Aadujeevitham’ will start streaming on OTT from May 26 onwards, but no official confirmation was unveiled by the makers.
Directed by Blessy, 'Aadujeevitham' is based on an emotional true story of Najeeb, an Indian migrant worker who finds himself trapped in a grueling existence herding goats in the deserts of Saudi Arabia. The film has garnered critical acclaim for its powerful storytelling and Prithviraj Sukumaran's compelling performance.
On the other hand, Prithviraj Sukumaran’s recently released ‘Guruvayoor Ambalanadayil’ turned out to be his next blockbuster after ‘Aadujeevitham’.
English (US) ·